Spacious, sporty, emotive. The new Audi A1 Sportback.
The new Audi A1 Sportback redefines the compact segment. Its striking, masculine design with genes of the sporty Ur-quattro characterizes the second generation of the successful compact car. The interior is accordingly driver-focused, with its emotive, customizable design. “The sportiest interior in the compact class,” that was the stated aim. With its infotainment and driver assistance systems on a par with the full-size class, the A1 Sportback is firmly networked with the digital world.
Eye-catching & masculine
The wide track and short overhangs provide for a taut, sporty look. The distinctive daytime running light graphics of the optional full-LED lights echo the dynamic wing shapes from sailing, known as hydrofoils. The design of the shutters for the main light functions also draws inspiration from sailing. The wing segments on the flanks create an impression of maximum width. A low-set, concentrated look in conjunction with the small rhombus segments in the top section of the headlights provides a sporty appearance.
Fully connected and always up to date: Infotainment
The new Audi A1 Sportback is fit for the digital future. Even the basic version comes standard with a fully digital instrument cluster with a high-resolution, 10.25-inch display and a multifunction steering wheel. The optional Audi virtual cockpit with an extended range of functions presents comprehensive and diverse information such as animated navigation maps and graphics of some driver assistance systems in the driver’s direct field of vision. The Audi smartphone interface ensures you are always well connected on board the new A1 Sportback. It integrates iOS and Android smartphones using Apple CarPlay and Android Auto. Music and acoustics aficionados will be pleased to find a Digital Audio Broadcasting tuner, the optional Audi sound system or the optional Bang & Olufsen Premium Sound System.